Richfeel cleanser is a special formulation, which penetrates deep into your skin & helps remove accumulated skin secretions, dust, dirt & make-up. It cleanses & clears your skin. Take cream on the fingertips of both hands & massage in an upward & outward circular motion all over the face. Rinse off with water or wipe off with damp cotton wool. For best results apply Richfeel skin toner after cleansing followed by Richfeel moisturizer.